Install Improvely on Web Shop

Step 1

Add the Improvely Website Code to every page of your website

Copy and paste the code below into every page of your site to start tracking visitors.

<script type="text/javascript">
var im_domain = 'demo';
var im_project_id = 1;
(function(e,t){window._improvely=[];var n=e.getElementsByTagName("script")[0];var r=e.createElement("script");r.type="text/javascript";r.src="https://"+im_domain+".iljmp.com/improvely.js";r.async=true;n.parentNode.insertBefore(r,n);if(typeof t.init=="undefined"){t.init=function(e,t){window._improvely.push(["init",e,t])};t.goal=function(e){window._improvely.push(["goal",e])};t.conversion=function(e){window._improvely.push(["conversion",e])};t.label=function(e){window._improvely.push(["label",e])}}window.improvely=t;t.init(im_domain,im_project_id)})(document,window.improvely||[])
</script>

If your site has a common template or theme file used for all pages, such as a header or footer, you can add it there. We recommend pasting it just before the </head> tag of your page.

Step 2

Use the Improvely Conversion Code to track sales, signups and other goals

Copy and paste this code into the page someone reaches after completing your conversion goal, like the "thank you" page shown after someone purchases or signs up.

<script type="text/javascript" src="https://demo.iljmp.com/improvely.js"></script>
<script type="text/javascript">
improvely.init('demo', 1);
improvely.conversion({
	goal: 'sale',    
	revenue: 9.95,   
	reference: '1160'
});
</script>
<noscript>
<img src="https://demo.iljmp.com/track/conversion?project=1&goal=sale&revenue=9.95&reference=1160" width="1" height="1" />
</noscript>

Change the highlighted goal, revenue and reference values in the code to reflect what you want to track.

Step 3
(Optional)

Label your visitors

Use of this code is optional and requires custom programming.

Labeling visitors allows you to search your website activity by e-mail address, username or other identifier using the People Explorer. It also aids in cross-device conversion tracking (e.g. when someone signs up on one device, and makes a purchase on another).

Change the highlighted portion to reflect the name for the current visitor, then paste this code anywhere in your webpage after the Website Code you already added.

<script type="text/javascript">
improvely.label('your code to print visitor's e-mail goes here');
</script>